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Hello folks,
It's
me Shrinidhi Udupa, currently
I am pursuing final year MBA specialized in Marketing. Being a
marketing geek I am interested in latest technologies especially in
the field of marketing and analytics. I keep myself updated to the
current trend from various trusted sources. Being a management guy I
haven't mastered any technical skills. This is IT era and one cannot
survive in the corporate rat race without mastering technical skills. So I
decided to master digital marketing skills from scratch. I learnt basic skills
of Digital Marketing on my own from sources such as Google Digital Garage, Google AdWords, Microsoft Advertising (aka Bing Ads), HubSpot, Google Analytics, Coursera, Udemy, Internshala Training, etc. I wasn't
satisfied with this I wanted to explore further and wanted to do hands on
projects for upgrading my knowledge and skills.
Once
I was sure that I wanted to build a career in Digital Marketing, I started looking for
online and offline resources available for the same. I came across quite a few
classroom training and online resources but clearly the Digital Marketing Nano Degree Program (click
on this it will take you to Udacity DMND Program) stood out.
I
figured that it is our habit of learning that will keep us in good stead during
this hour of massive shift. I thought it would be best bet to learn something
‘hands-on’ from some of the masters in the industry, and possibly have a
credible certificate that is recognized by the industry.
Digital
Marketing was a topic that I was very interested in. My research for the best
digital marketing program took me to Udacity’s DMND Program (AKA
Digital Marketing Nano Degree Program). I looked at Udacity DMND Syllabus (click
here to download DMND Program Syllabus), read testimonials. So, I
decided to master the platform-specific skills that are valued in the industry
and gain a broad understanding of the digital marketing ecosystem, I enrolled
for Udacity DMND Program.
What fascinated me to enroll to this
program?
Well, Udacity (click
here to know more about Udacity) will help us to run live ad campaigns on
leading platforms like Facebook Ad Manager (click
here to know more about Facebook Ads Manager) and Google AdWords (click
here to know more about google ad-words). As it is partnered with Facebook and Google we
get certain amount of budget to plan and run the live ad campaigns, then we
will analyze the results by using various analytical tools such as Facebook Ad Funnel, Google Analytics, etc.
The other unique thing
about Udacity is mentors. Udacity provides an expert mentor in digital marketing for
each students. It is very helpful when we have problem in understanding the
concepts or difficult in cracking the projects. The mentor even regularly will
check our learning progress. We have access to discussion forums and direct
communication to a mentor through a chat interface which is straightforward and
allows us to exchange files in case we need to. Having a mentor who helps
you navigate the material and walks beside you when you get stuck,
is invaluable.
And finally certifications and
career growths, after graduating DMND
Program, we will receive a Nano Degree Credential. Also we become a part of
Udacity Alumni network. Udacity also
provides Career Portal that helps get a job top notch companies in the
Industry.
To
sum-up, Udacity DMND Program is
worth investing your time and money. You’ll get a 360 degree understanding
of Digital Marketing, you’ll have the opportunity to get your
hands dirty with the most powerful digital advertising platforms to date,
and you will obtain a well laid out road-map which will
guide you on your digital marketing journey.
Watch this video!
Click here to
learn more about Udacity’s Digital Marketing Program! It's a best bet to master the digital marketing skills for the professionals and business'.
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